Websites built to turn rate-shoppers into pre-approved applicants.
Mortgage shoppers compare rates and credibility in the same few browser tabs. We build mortgage broker and loan officer websites that present your loan programs clearly, include a fast-loading calculator, and connect every application and rate-quote request straight into GoHighLevel so a stalled lead never means a lost closing.
- 90+ mobile performance target
- Full on-page SEO built in
- Weekly blog included
- GoHighLevel pipeline integration
The problem
What's costing you leads & clients
Rate-shoppers leave before requesting a quote
Without a clear, fast way to see programs and rates, comparison-shoppers bounce to the next tab.
Loan programs aren't clearly separated
Conventional, FHA, VA, and refinance shoppers are searching for very different things — a single blended page loses all of them.
No fast mortgage calculator
A slow or missing calculator sends the rate-shopper doing quick math to a competitor's site instead.
Pre-approval requests aren't followed up fast enough
A stalled response on an application can mean a lost closing to a faster-moving lender.
Site structure
Pages built for mortgage brokerages
A page structure designed around how patients and clients in this industry actually search and decide.
- Homepage
- Meet the Loan Officer(s)
- Loan Programs (Conventional, FHA, VA, Refinance, etc.)
- Mortgage Calculator
- Apply / Get Pre-Approved
- Rates & Resources
- Contact
- Blog
Conversion features
Built to turn visits into bookings
Loan program landing pages
Dedicated, optimized pages for searches like "FHA loan requirements" or "refinance rates near me."
Fast, embedded mortgage calculator
A lightweight calculator that doesn't tank your mobile performance score like most third-party embeds.
Application/pre-approval automation
Requests flow into GoHighLevel with instant confirmation and speed-to-lead follow-up sequences.
Rate & resource content hub
A structured place for current rate context and FAQs that builds trust and supports ongoing SEO.
90+
Mobile PageSpeed target
7–21d
Typical launch timeline
8
Core pages mapped for this build
100%
On-page SEO coverage
Pricing
Mortgage website packages
Starter
2 blog posts / month
A fast, fully optimized Astro website to establish a credible, high-performing web presence.
- Up to 5-page custom Astro website
- 90+ mobile performance target
- On-page SEO: meta tags, OG tags, sitemap, schema
- AEO/GEO base schema so AI answer engines can read the site
- 2 SEO-optimized blog posts published monthly
- Hosting, SSL, and CDN included
- Monthly performance report
Growth
4 blog posts / month (weekly)
For businesses ready to actively compete for local search rankings with consistent content and real page-level scale.
- Everything in Starter
- Up to 15-page custom Astro website
- 4 SEO-optimized blog posts published weekly
- Local SEO + dedicated service-area pages for your market
- Full AEO/GEO schema on every page, not just the homepage
- GoHighLevel contact form + basic automation integration
- Quarterly content refresh on key pages
Authority
8 blog posts / month (2x weekly)
A full growth engine: every service crossed with every location you serve, aggressive content cadence, and deep GHL integration.
- Everything in Growth
- 50+ pages — a dedicated page for every service × location combination you serve
- 8 SEO-optimized blog posts published twice weekly
- Advanced AEO/GEO schema and entity optimization for AI answer engines
- Conversion-rate optimization pass each quarter
- Full GoHighLevel funnel + automation integration
- Priority same-day support + dedicated strategist
Frequently asked questions
Will the site work well on mobile for mortgage brokerage searches?
Yes — every mortgage website is built in Astro and QA'd against a 90+ mobile performance target, since most mortgage brokerage searches happen on a phone.
Can you add a mortgage calculator without hurting site speed?
Yes — we build a lightweight, self-hosted calculator rather than a heavy third-party embed, so it doesn't work against your performance score.
Does the pre-approval form connect to our GHL pipeline?
Yes, applications post directly into your GoHighLevel pipeline, tagged by loan type for proper routing and follow-up.
Can we start with a smaller plan and upgrade later?
Yes — start with Starter and move to Growth or Authority as your content and lead volume needs grow.
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See all website packages
Compare plans and every industry we build for.
Let's build
Ready for a mortgage website that performs?
Book a free scope call and we'll map pages, timeline, and pricing for your practice.